Powerhouse Social: Foundations for Scale
Powerhouse Social set out to democratise learning—building a platform where everyday entrepreneurs could create and share courses with passionate learners across the globe. Their vision was bold, but before launch, they faced two critical gaps: understanding international tax obligations, and putting the right financial systems in place to handle growth.
We came on board as both commercial sounding board and risk manager. Working closely with founder David Ding and the team, we refined the launch strategy, reduced compliance risk, and built financial models that mapped pricing against different levels of customer activity. These models gave Powerhouse clear visibility of costs and revenue potential — allowing them to make informed choices about how best to grow.
David recalls: “Our relationship with Greenhawk is one that adds consistent value and engenders deep trust. Darrin has a real gift for seeing the big picture as well as the fine detail and has influenced the course of our business in significant ways. He understands the specific challenges of developing new software and when we need to make rapid changes in order to adapt he moves with us and is often the one illuminating the path forward.”
One of the biggest wins came from simplifying complexity. Drawing on lessons from large-scale ecommerce projects, we redesigned purchase processing to cut development time, lower costs, and eliminate potential risks.
The result was thousands of dollars saved and a streamlined platform ready for customers from day one.
Alongside this, we managed Powerhouse’s international tax exposure, prepared financial statements and returns, and provided ongoing bookkeeping support. Regular system testing kept us close to the platform itself, ensuring financial operations evolved seamlessly alongside the technology.
For David and his co-founders, the outcome has been confidence and focus: peace of mind that the financial side of the business is stable, scalable, and strategically aligned. “I can’t recommend Greenhawk highly enough. They are literally our dream outsourced finance team and we couldn’t do what we’re doing without them,” David says.
With solid foundations in place, Powerhouse Social moved from ambitious idea to global-ready platform, proving that the right financial architecture can be just as critical as the technology itself.
I can’t recommend Greenhawk highly enough. They are our dream outsource finance team.
David Ding, CEO, Powerhouse Social
Ready to take the next step?
We’d love to hear about your goals—and how we can help you reach them.